The Effect of Long-Term Financial Planning and Economic Uncertainty on The Financial Performance of Msmes With the Sustainability Factor as a Moderating Variable
DOI:
https://doi.org/10.55587/ijbe.v1i3.237Keywords:
Financial planning, economic uncertainty, sustainability, MSME financial performanceAbstract
Purpose: The purpose of this study is to provide empirical evidence on how financial planning, economic uncertainty, and sustainability jointly influence the financial performance of MSMEs, particularly within the economic dynamics faced in the post-pandemic period
Method: This study employs a quantitative approach using multiple linear regression as the main analytical tool to examine the influence of financial planning, economic uncertainty, and sustainability on financial performance. The population of this research consists of MSME actors operating in the Special Region of Yogyakarta, while the sample includes 183 respondents selected through purposive sampling based on specific criteria to ensure the relevance of the data.
Finding: The findings indicate that financial planning, economic uncertainty, and sustainability each contribute significantly and positively to improving MSME financial performance, demonstrating that the proposed model has strong explanatory power in the post-pandemic economic context
Novelty: The novelty of this study is the simultaneous examination of financial planning, economic uncertainty, and sustainability—particularly the inclusion of sustainability as a strategic predictor of financial performance in post-pandemic MSMEs
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